Projects

Commercialization, Business & Sales Channel Development

gear3

  • Helped a German SAP consulting and software provider build their US operation and quickly develop a robust sales pipeline. Manage their sales operation in North America.
  • Re-positioned and re-launched a German software company selling web-based 3D catalog, technical publications and wireless field service applications. Completed strategy assessment, re-positioning and multi-national launch in 5 months, highlighted by excellent press coverage, a prestigious Industry Week Technology of the Year Award and a very strong sales pipeline within five months post-launch. Established and managed distribution partnerships with multi-national CAD service providers. Strategic goal was to position the company for sale, which was accomplished shortly after market introduction.
  • Coordinate and led the launch effort for a visualization product from the 3D software division of a global Fortune 100 company.
  • Launched and marketed an engineering data analysis software product, producing excellent press coverage (e.g. Scientific American, covers of targeted magazines, numerous highly visible stories) and exceeded revenue goals in its first year.
  • Launched a 3D CAD technology developed by a Tier One automotive supplier, capturing a "Top 12 Innovations of 2003" from a leading CAD magazine in the second month post-launch, and a 2004 PACE Award, among the most coveted awards in the automotive industry, only three months later. Also established and managed distribution partnerships through multi-national CAD service providers.
  • Helped a 3D software tools company transition to an Internet business model, revised its strategy, re-positioned, re-launched, and developed distribution partnerships.
  • Developed numerous partnerships for a small 3D software company to fill out their product offering (“partner rather than develop”) and to increase their revenue.
  • Established key strategic partnerships with SAP and other software companies for a small, German 3D software company.
  • Led the acquisition and integration of 3 companies and 14 third-party technologies in 18 months for a 3D software company, contributing over 50% of the company’s revenue in the second year.
  • Assisted in a marketing and business development campaign that helped re-invent and turn around a manufacturing software company from near closure to a successful IPO in two years.
  • Introduced a mid-sized digital content management company to various potential partners to assist in the sale of their company, which was successfully executed shortly thereafter.
  • Assisted in developing and executing business, marketing and launch plans for the first web-based “application service provider” (ASP) in the manufacturing industry.
  • Helped a 3D CAD software company generate more than $3 million over three years from an industry consortium involving software companies, government agencies and large manufacturers.

Market Research, Strategy & Positioning, Process Improvement

  • gear1aCompleted a market assessment and business development strategy for a German CAD interoperability software company.
  • Assisted a large automotive supplier in developing its CAD and ERP interoperability strategy and methodology.
  • Performed a technology assessment and developed a marketing and sales strategy for 3D CAD technology developed by a large automotive supplier.
  • Developed strategy, marketing and launch plans for a 3D CAD technology developed by a Tier One automotive supplier.
  • Developed strategy, marketing and launch plans for a visualization product from a 3D software division of a global Fortune 100 company.
  • Led the implementation of a structured Software Product Lifecycle Management methodology into a small European software company and helped manage its deployment.
  • Assisted a large 3D CAD software company with its interoperability strategy and positioning its products in the CAD data exchange market.
  • Helped develop and deploy a CAD interoperability strategy for a Tier 2 supplier to the automotive and aerospace industries.
  • Executed a market assessment of various reverse engineering technologies for an automotive supplier.
  • Led the implementation of a structured Software Product Lifecycle Management methodology into a 3D visualization software company and helped manage its deployment.
  • Completed a product strategy assessment for a graphical data analysis software vendor, re-targeted their engineering priorities and improved their product lifecycle management methodology.
  • Executed a technology assessment and competitive analysis for a 3D surface reconstruction and reverse engineering software company.
  • Competitive research, strategy and positioning for a mid-sized disk drive manufacturer, and helped re-position and productize their software product offerings for the manufacturing market.